The Upper Rudeis sand is the third most important reservoir in July oil field, Gulf of Suez, Egypt. Its lithology is mixed and complicated, so we need to characterize the reservoir using integrated and different techniques. Many studies discuss the petrophysical parameters, petrographic and fluid properties of the Upper Rudies reservoir rock based on wireline log data and core data. The present study attempts to integrate the elastic attributes (acoustic impedance, shear impedance, bulk modulus, shear modulus and poisson’s ratio, etc), rock physics templates and well log data to assist the discrimination of lithology and fluid content of the reservoir. All these attributes provided a better understanding of the reservoir quality supported by other studies. The petrophysical analysis shows that the reservoir has excellent reservoir and fluid flow potential. Based on seismic attributes and rock physics templates the lithology of the reservoir is discriminated into sandstone and shale zones and the fluid content is discriminated into oil and brine water.